All posts tagged: whitening products

A Cult(ure) of White

This weekend, I received BDJ’s April Box, and was disheartened to see that most of the items were aimed at skin whitening. It’s probably harsh and callous to say, but it felt like a KKK theme instead of an “Oh, So Fresh!” box. It’s not that it’s really a surprise at this point. I’m aware that a large part of the Philippine population want to be whiter. It doesn’t mean that it frustrates me any less. I understand it from the business point of view… People want to be whiter, so companies want to sell them something they will buy. Already frustrated with the box chock-full of whitening products, I was further saddened by a trip to the mall the next day. I had to pick up a few things (i.e. a hairdryer, cotton buds, wipes, sun block) and was constantly peddled whitening lotions and creams. Every corner I turned, I was offered some kind of whitening product. I had just come back after one day at the beach and am sporting a slight tan …