A few months ago, I did an ILIA Roundup, in which I spoke a bit about the ILIA products I have, up until that point, tried. I started thinking about what videos I could make and thought it would be somewhat helpful to do a try-on sort of video in which I wear the ILIA lip products I have to demonstrate how they look on my face. If you’re not familiar with ILIA, it’s a Canadian beauty brand founded in 2011 that specializes in organic lip products, “dedicated to creating the purest products possible. The ethical-sustainable approach embodied in each piece is filled with certified organic bio-active botanicals that nourish and rejuvenate the skin.” Says its founder, Sasha Plavsic: “Somebody once said to me, that because its organic its good for you, and it doesn’t matter if it doesn’t work as well as the mainstream stuff – I intend to change their mind.” Plavsic has a background in design and aesthetics, having worked with brands like Oliver Peoples, Chrome Hearts, and Cartier, which probably explains …